The Business of Nails: Shaping and Re-inventing the Beauty Industry


About the Course
Learn how the nail sector has revolutionized the beauty business by setting new trends through creativity and innovation. This course will cover nail technology from its roots to the modern, billion dollar industry it has become within the beauty industry. Also, this course will explain the nail industry’s influence on fashion and pop culture, describe innovations that changed the industry as we knew it and discuss how it has redefined the beauty industry.

Learning Objectives:
Upon completion of this course, the learner should be able to: 
  • Explain the history of nail technology and its influence on the beauty industry
  • Summarize the rise of the nail industry in modern culture 
  • Explain the nail industry’s influence on the fashion industry and pop culture
  • List nail innovations that transformed the beauty industry 
About the Author
Tiffani Douglas
is a versatile beauty copywriter and digital marketing professional with many years of experience in various 
digital marketing communication roles. She is an extremely skillful and creative writer, adept at details, producing only top-notch work. A meticulous professional with an unparalleled work ethic, integrity, and client service skills with a superb record of customer satisfaction.