Marketing Within Your Community

About the Course:
The funeral profession is rapidly changing and needs to stay current with its marketing strategy. Listen to local needs and focus on growth in your community, you know what solutions would work best in your neighborhood.
Learning objectives
  • Develop a community-based marketing strategy.
  • Identify local needs.
  • Recognize and understand your competition.
  • Development of marketing channels.
  • Distinguishing between fair vs. unfair marketing.