Modern Marketing for Massage Therapists
About the Course:
This course provides guidance to massage therapy business owners and solo practitioners on developing an effective marketing strategy. The modern marketing tools outlined here are intended to be a starting point for defining a target market, or a “niche,” and navigating the modern tools available, such as referrals, social media and Internet marketing, to reach that market.
- Identify their niche market or target demographic.
- Develop a marketing strategy to reach and attract their niche market.
- Generate referral business by building a solid reputation.
- Establish an online/social media presence to engage their audience.
- Maximize their business’ online visibility by using the available tools.